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Share the Dignity has launched its biggest ever "It’s in the Bag" appeal to support women in crisis, with 150,000 bags needed this Christmas for over 3000 registered charity partners.
Bunnings Wangaratta has become a collection hub for Australia’s largest period poverty appeal to help growing demand from disadvantaged women and kids.
Australian period poverty charity Share the Dignity is calling for donations of bags filled with essential items to restore dignity and hope to women and girls fleeing domestic violence or experiencing homelessness at Christmas.
The community can support by donating a bag at their local Bunnings Warehouse until the end of November.
It’s in the Bag encourages Australians to fill a new or unused bag with unopened essential items, including a toothbrush and toothpaste, shampoo and conditioner, roll-on or solid deodorant, soap or body wash and period products (for an Adult Bag) and a few extras for a Mum & Bub bag or Teen Bag.
Share the Dignity founder Rochelle Courtenay said it's devastating to know that for every bag donated, there’s another woman that can't be reached.
“We have already begun the horrible task of preparing our charities for the worst because the requests have increased so drastically," she said.
"We can never meet demand, but this year we’re trying really hard to try and close that gap.
"Until the system changes we’ll keep showing up, because we can’t change their circumstances, but we can change their Christmas.”
Bunnings chief customer officer, Rachael McVitty, said the company is proud to support Share the Dignity with the Christmas appeal, hosting collection boxes for bag donations at over 300 stores until Sunday, 30 November.
Rachael said this year they're encouraging anyone who can donate to put together a bag filled with essentials and drop it at their local Bunnings, or if they're short on time, to buy a virtual bag online at bunnings.com.au.
“We’re excited to have some new ways to support Share the Dignity this year, selling Dignity First Aid Kits and hosting a national ‘Decorate to Donate’ workshop, where customers will have the opportunity to use their creativity for good and decorate a tote bag to use for their donation," Rachael said.
To learn more about the campaign and how Australians can show their support for women and girls facing homelessness, domestic violence or poverty, visit the It’s in the Bag website.

